828 Aroma is a fragrance brand built on intention, subtlety, and trust. When the founders’ daughter was born, their relationship with scent changed. Traditional perfumes – heavy, synthetic, alcohol-based – no longer felt aligned with the closeness and safety their new life demanded. What began as a personal shift became the foundation of a new kind of perfume: solid, alcohol-free, designed to be worn close, and crafted for people who want to smell like themselves.

For 828 Aroma, I crafted a visual identity and packaging system that reflects this deeply personal story and earthy, grounded aesthetic. The packaging was developed to communicate trust, purity, and modern simplicity. With a focus on tactile materials and a soft, understated palette, the unboxing experience mirrors the product itself – clean, comforting, and crafted with care. Every detail supports the brand’s mission: to offer scent that feels safe, personal, and aligned with everyday life.